The Award-winning Cultural Tour Will Visit New York City and Washington D.C. to offer Free Turkish Coffee and Gourmet Tastes during September
September 13, 2019 – The Turkish Coffee Truck will be on the road this September to spread love for the authentic taste of Turkish coffee with art and cuisine. The Turkish Coffee Truck is a unique initiative created in 2012 to promote the 500 year-old Turkish coffee culture and bridge cultures one coffee at a time. Visitors will receive a dose of adventure along with their freshly brewed free Turkish coffee and gourmet tastes between September 13th - October 3rd.
The Turkish Coffee Truck will be in major locations from New York to Washington D.C. and invites everyone to discover Turkey’s world-renowned coffee culture. Over the course of a month-long road trip, the truck will visit New York, New Jersey, Washington DC, Virginia and Maryland to invite Americans to share the joys of Turkish coffee and explore a timeless journey to Istanbul, Turkey.
The non-profit cultural tour will feature Hasan Kale; a micro artist master who can turn coffee beans into micro paintings, Göknur Akçadağ, an associate professor and historian, Cenk Girginol, an award-winning gastronomy author, Ahmet Şerif İzgören; a renowned Turkish author, and Gizem Salcigil White, founder of Turkish Coffee Lady. Events along the tour include live art demonstrations and fun interactive sessions on Turkey’s 500-year old coffee ritual and its unique traditions. The upcoming Turkish Coffee Tour in September is organized by Turkish Coffee Lady with the support of American Turkish Association of DC.
“Coffee and coffee house culture spread from Istanbul in the 17th century to Europe and then to Americas. That culture has helped define our identities for centuries, and our dedicated team is eager to continue that tradition -- one coffee at a time,” said Turkish Coffee Lady Gizem Salcigil White, the founder and director of the project. “Turkish coffee is the world’s first coffee brewing method invented by Turks in the 16th century, and it is recognized by UNESCO’s World Heritage List as a cultural inheritance that was passed on from generation to generation.”
Sponsored by TROY, Turkey’s first national payment method, and TURKISH TASTES, a brand established by Turkey Promotion Group for promoting the unique and worldwide popular Turkish food and drink products and implemented by Aegean Exporters’ Associations to the project, the award-winning Turkish Coffee Truck initiative has been building bridges through coffee conversations since 2012. Through this cultural diplomacy initiative, more than 20,000 people in the U.S., Europe, and Canada have learned about Turkish coffee culture. This one-of-a-kind cultural project made the headlines of international publications including The Washington Post, Washingtonian, and PRI/BBC to name a few. In May 2012, the non-profit project was honored by the U.S. Congress for fostering friendship between the Turkish and American people through their shared love of coffee. Other leading sponsors include the Republic of Turkey Ministry of Culture and Tourism, Kurukahveci Mehmet Efendi, Arzum Okka, Kütahya Porselen, Herrick Feinstein LLP, Roman USA, Saltzman & Evinch, PLLC, and Turkish American National Steering Committee.
The Turkish Coffee Truck team will distribute samples of delicious, freshly roasted Turkish coffee, along with gourmet dry fruits and nuts and traditional sweets from Turkey. Visitors will also have the opportunity learn more about traveling to Turkey. The coffee truck will also participate in H Street Festival and 17th Annual DC Turkish Festival and concludes the tour at “Study Abroad & Global Citizenship Influencer Summit” in early October hosted by Hostelling International USA.
“Coffee is a global language and every cup has a unique story. After receiving incredible attention during our United States, Europe and Canada tours, we are excited to expand this community building initiative and share coffee conversations with our American friends. Our slogan of the tour is ‘Turkish Coffee: The Taste of Friendship for 500 years,’” said historian Göknur Akçadağ, who has been mentoring the non-profit project since 2009. Visitors are encouraged to share their story in their cups during the tour on social media by tagging @turkishcoffeetruck on Instagram, @TRCoffeeTruck on Twitter and Facebook at www.facebook.com/TurkishCoffeeTruck.
TURKISH COFFEE TRUCK SCHEDULE
New York City
September 14th – Columbus Circle / Broadway Fair (10 am – 6 pm)
September 13th – 15th - Coffee & Gourmet Tastes Sampling and Live Demonstrations around NYC
October 1st-3rd - Study Abroad & Global Citizenship Influencer Summit
Washington DC / Annapolis / Baltimore / McLean
September 17th- 29th - Turkish Coffee and Desserts Tastings and Live Demonstrations around DMV area
September 19-22 – Tamburitza Extravaganza at Hyatt Regency Dulles Hotel
September 21st - H Street Festival
September 28th - George Washington University
September 29th – Washington DC Turkish Festival
ABOUT THE TURKISH COFFEE TRUCK
The Turkish Coffee Truck was initiated in 2012 as an all-volunteer initiative to promote Turkish coffee culture and to engage people in “coffee conversations.” Between 2012-2016, a group of volunteers traveled to 5 major U.S. cities (Washington D.C. Baltimore, New York, New Haven, and Boston), to offer free Turkish coffee and foster friendships between two societies. The tour also visited world-class universities including Harvard, Yale and George Washington University to directly engage future world leaders. In 2013, the volunteer team traveled to Netherlands, Belgium and France to share their heritage with Europeans. In 2016, the project was launched in Toronto, Canada with the support of Turkish Culture and Tourism Office and visited popular locations such as Dundas Square, University of Toronto, and Nathan Philip Square. During these successful tours, more than twenty thousand people enjoyed Turkish coffee culture. The project received domestic and international media coverage, various awards as well as official recognition from the U.S. House of Representatives in May 2012. The project was mainly funded by donations from Turkey’s oldest coffee ground seller, Kurukahveci Mehmet Efendi.